Lanie excels in sourcing and placing senior level and C-Suite executives within the Manufacturing and Financial Services sectors. With a strong track record of successful placements, she takes pride in her ability to understand the unique needs and nuances of both her clients and candidates, ultimately facilitating mutually beneficial partnerships.
In addition to her recruitment responsibilities, Lanie plays a pivotal role in enhancing the online presence and engagement of StraussGroup. As the Director of Social Media, Lanie develops and executes comprehensive social media campaigns and content strategies. These efforts showcase StraussGroup’s values, services, and achievements, aligning the company brand and vision. Through her leadership, Lanie has significantly increased StraussGroup’s digital footprint and has fostered meaningful connections with the audience.
Lanie is a firm believer in the power of synergy – where recruitment and branding harmoniously work together to cultivate a flourishing organization. Her career has been marked by a commitment to achieving excellence in both domains, ensuring that her clients receive the best talent and StraussGroup maintains a strong and resonating presence in the industry.